While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of an automobile they called the Panther.
All through the summer of 1965 practically every aspect of the vehicle’s design and development, from initial design sketches to clay designs, was photographed and thoroughly recorded. Chevy utilized the assets to develop a 30 -minute film The Camaro for sale in Lancaster MO , which was later on shown on TELEVISION and in movie theaters. They also introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race online game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately started work on catalogs, direct mail and sales promo materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Car Program Press Conference, Chevrolet sales executives admitted no name had actually been picked for the new automobile, however did reveal that pricing of 1967 Chevy Camaro for sale in Lancaster MO design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later on cause the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business researchers likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had actually currently been released using the Panther name, Chevy’s most pressing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Lancaster MO by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making added make money from options and accessories, the Camaro could be ordered with almost 80 factory choices and 40 dealer accessories.
Purchasers could also alternative up to a larger 250-inch variation of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a business edict forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.