While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a car they called the Panther.
All through the summertime of 1965 essentially every aspect of the automobile’s design and development, from initial design sketches to clay models, was photographed and thoroughly recorded. Chevy used the possessions to develop a 30 -minute film The Camaro for sale in Laceys Spring AL , which was later on shown on TELEVISION and in movie theaters. They likewise introduced females’s clothing called the Camaro Collection and even a Camaro road race video game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly began work on catalogs, direct mail and sales promotion materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New york city Auto Show Press Conference, Chevrolet sales executives confessed no name had been chosen for the new vehicle, but did announce that pricing of 1967 Chevy Camaro for sale in Laceys Spring AL model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM scientists reportedly found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company researchers also found other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had already been launched using the Panther name, Chevy’s the majority of pressing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Laceys Spring AL by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in earning added make money from choices and devices, the Camaro could be purchased with almost 80 factory choices and 40 dealer devices.
Buyers could likewise option up to a larger 250-inch variation of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.