While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a car they called the Panther.
All through the summertime of 1965 practically every element of the automobile’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy used the assets to develop a 30 -minute film The Camaro for sale in Huntington MA , which was later revealed on TV and in movie theaters. They also introduced women’s clothes called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly began deal with catalogs, direct-mail advertising and sales promotion materials, along with print, outside and TV/radio marketing. In April 1966, at the New york city Automobile Show Interview, Chevrolet sales executives admitted no name had actually been picked for the new car, but did announce that pricing of 1967 Chevy Camaro for sale in Huntington MA design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine significance, GM researchers apparently found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s rumored that Ford Motor Company scientists also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually currently been launched utilizing the Panther name, Chevy’s most pushing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Huntington MA by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning additional benefit from options and devices, the Camaro could be ordered with nearly 80 factory choices and 40 dealer accessories.
Buyers might also alternative approximately a larger 250-inch variation of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.