While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of a vehicle they called the Panther.
All through the summertime of 1965 virtually every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy utilized the assets to create a 30 -minute film The Camaro for sale in Highland WI , which was later shown on TELEVISION and in movie theaters. They also introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly started deal with brochures, direct-mail advertising and sales promotion products, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Car Program Press Conference, Chevrolet sales executives confessed no name had been selected for the new vehicle, however did reveal that pricing of 1967 Chevy Camaro for sale in Highland WI model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM scientists apparently found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s reported that Ford Motor Company researchers also found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s a lot of pushing obstacle was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Highland WI by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning extra benefit from choices and accessories, the Camaro could be purchased with almost 80 factory alternatives and 40 dealer accessories.
Purchasers might also choice approximately a bigger 250-inch version of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.