While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 virtually every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy utilized the assets to create a 30 -minute motion picture The Camaro for sale in Hartselle AL , which was later on revealed on TV and in movie theaters. They also introduced ladies’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, immediately began deal with catalogs, direct-mail advertising and sales promotion materials, along with print, outside and TV/radio marketing. In April 1966, at the New York Auto Program Interview, Chevrolet sales executives confessed no name had actually been selected for the new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Hartselle AL model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had actually been called by numerous names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and created G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM researchers supposedly discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Company researchers likewise found other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had already been launched using the Panther name, Chevy’s most pushing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Hartselle AL by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning added profit from alternatives and accessories, the Camaro could be purchased with almost 80 factory alternatives and 40 dealership devices.
Purchasers might also option up to a bigger 250-inch version of the conventional straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.