While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a vehicle they called the Panther.
All through the summertime of 1965 essentially every aspect of the car’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly recorded. Chevy used the assets to produce a 30 -minute movie The Camaro for sale in Hamilton AL , which was later revealed on TELEVISION and in movie theaters. They also introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started work on catalogs, direct mail and sales promo materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New York Automobile Show Interview, Chevrolet sales executives confessed no name had actually been selected for the brand-new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Hamilton AL model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM scientists reportedly found the word in a French dictionary as a slang term for “friend” or “buddy.” It’s rumored that Ford Motor Company researchers likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s many pushing challenge was to now rename their new Mustang killer, the Camaro. Camaros are found in Hamilton AL by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making extra profit from alternatives and accessories, the Camaro could be purchased with almost 80 factory options and 40 dealer devices.
Buyers could also alternative approximately a bigger 250-inch variation of the standard straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.