While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of a car they called the Panther.
All through the summer season of 1965 essentially every aspect of the automobile’s design and advancement, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the possessions to produce a 30 -minute movie The Camaro for sale in Granada Hills CA , which was later on shown on TV and in movie theaters. They also presented ladies’s clothes called the Camaro Collection and even a Camaro road race game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately began deal with catalogs, direct mail and sales promo materials, along with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Show Press Conference, Chevrolet sales executives confessed no name had actually been selected for the new car, but did reveal that prices of 1967 Chevy Camaro for sale in Granada Hills CA design will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no real significance, GM researchers reportedly discovered the word in a French dictionary as a slang term for “buddy” or “companion.” It’s rumored that Ford Motor Business researchers also discovered other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had already been released using the Panther name, Chevy’s the majority of pushing challenge was to now relabel their new Mustang killer, the Camaro. Camaros are found in Granada Hills CA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra benefit from choices and devices, the Camaro could be ordered with almost 80 factory options and 40 dealer accessories.
Purchasers could also option as much as a larger 250-inch variation of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.