While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 practically every aspect of the vehicle’s design and development, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the possessions to create a 30 -minute motion picture The Camaro for sale in Goodyear AZ , which was later revealed on TV and in cinema. They also introduced ladies’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began deal with catalogs, direct-mail advertising and sales promotion materials, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New york city Car Show Interview, Chevrolet sales executives admitted no name had actually been picked for the new automobile, however did reveal that pricing of 1967 Chevy Camaro for sale in Goodyear AZ model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real significance, GM scientists reportedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Business scientists likewise discovered other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been launched using the Panther name, Chevy’s the majority of pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Goodyear AZ by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang designs which was $2,461 for the basic coupe, $2,692 for a basic fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra profit from options and devices, the Camaro could be purchased with nearly 80 factory alternatives and 40 dealer accessories.
Buyers could likewise option as much as a larger 250-inch variation of the basic straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales far from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.