While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 practically every element of the automobile’s design and development, from preliminary design sketches to clay designs, was photographed and carefully documented. Chevy utilized the assets to develop a 30 -minute film The Camaro for sale in Garrison TX , which was later shown on TELEVISION and in movie theaters. They likewise presented ladies’s clothing called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly started deal with catalogs, direct mail and sales promotion materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New York Automobile Show Interview, Chevrolet sales executives admitted no name had actually been chosen for the brand-new automobile, however did reveal that rates of 1967 Chevy Camaro for sale in Garrison TX design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s likewise reported that Chevy considered utilizing the letters “GM” in the name, and created G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine significance, GM researchers apparently discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Business scientists likewise discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had actually currently been released utilizing the Panther name, Chevy’s a lot of pressing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Garrison TX by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added make money from choices and devices, the Camaro could be bought with almost 80 factory alternatives and 40 dealer accessories.
Purchasers might also option as much as a bigger 250-inch variation of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission choices included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.