While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 virtually every aspect of the car’s design and advancement, from initial design sketches to clay designs, was photographed and carefully documented. Chevy used the assets to develop a 30 -minute film The Camaro for sale in Frankenmuth MI , which was later on revealed on TV and in cinema. They also introduced ladies’s clothes called the Camaro Collection and even a Camaro road race online game.
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In November, Chevy sales executives and imaginative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly began work on catalogs, direct mail and sales promotion products, together with print, outdoor and TV/radio advertising. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives confessed no name had been chosen for the new vehicle, but did reveal that prices of 1967 Chevy Camaro for sale in Frankenmuth MI design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about using the letters “GM” in the name, and created G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM scientists supposedly found the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Company scientists likewise found other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually already been launched using the Panther name, Chevy’s the majority of pushing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Frankenmuth MI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra benefit from options and accessories, the Camaro could be bought with almost 80 factory options and 40 dealership accessories.
Purchasers might also alternative as much as a larger 250-inch variation of the standard straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.