While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a vehicle they called the Panther.
All through the summertime of 1965 essentially every aspect of the car’s design and advancement, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the possessions to develop a 30 -minute film The Camaro for sale in Fenwick Island DE , which was later on shown on TV and in movie theaters. They likewise introduced females’s clothing called the Camaro Collection and even a Camaro roadway race video game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately began deal with catalogs, direct mail and sales promotion materials, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New York Auto Show Press Conference, Chevrolet sales executives confessed no name had been selected for the new car, however did announce that prices of 1967 Chevy Camaro for sale in Fenwick Island DE model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and created G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM researchers apparently discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Business researchers likewise discovered other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had currently been released using the Panther name, Chevy’s many pressing obstacle was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Fenwick Island DE by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang designs which was $2,461 for the conventional coupe, $2,692 for a conventional fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added make money from options and accessories, the Camaro could be ordered with almost 80 factory options and 40 dealer accessories.
Buyers might likewise choice up to a bigger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.