While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the intro of a vehicle they called the Panther.
All through the summer season of 1965 virtually every element of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the possessions to develop a 30 -minute movie The Camaro for sale in Elmendorf Afb AK , which was later shown on TELEVISION and in cinema. They also presented ladies’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, immediately started deal with catalogs, direct-mail advertising and sales promotion products, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives confessed no name had actually been chosen for the new automobile, but did reveal that prices of 1967 Chevy Camaro for sale in Elmendorf Afb AK model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its brief life time, the F-car had actually been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy considered using the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real meaning, GM researchers supposedly discovered the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Business scientists likewise found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had already been released using the Panther name, Chevy’s the majority of pressing obstacle was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Elmendorf Afb AK by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making extra profit from choices and devices, the Camaro could be purchased with nearly 80 factory alternatives and 40 dealer devices.
Purchasers might likewise option approximately a bigger 250-inch version of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.