While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of an automobile they called the Panther.
All through the summertime of 1965 practically every element of the vehicle’s design and development, from preliminary design sketches to clay models, was photographed and carefully recorded. Chevy utilized the assets to produce a 30 -minute movie The Camaro for sale in Douglas WY , which was later shown on TV and in movie theaters. They likewise presented women’s clothing called the Camaro Collection and even a Camaro roadway race video game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly began deal with catalogs, direct mail and sales promo materials, along with print, outdoor and TV/radio advertising. In April 1966, at the New york city Car Show Interview, Chevrolet sales executives confessed no name had been chosen for the brand-new car, but did announce that rates of 1967 Chevy Camaro for sale in Douglas WY model will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its short lifetime, the F-car had actually been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s likewise rumored that Chevy thought about using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM scientists supposedly found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s reported that Ford Motor Company scientists also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had currently been launched utilizing the Panther name, Chevy’s a lot of pushing obstacle was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Douglas WY by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning added profit from options and devices, the Camaro could be bought with nearly 80 factory options and 40 dealership devices.
Buyers might likewise option up to a larger 250-inch variation of the standard straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission options included a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.