While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 essentially every aspect of the car’s design and development, from initial design sketches to clay designs, was photographed and carefully recorded. Chevy used the assets to create a 30 -minute movie The Camaro for sale in Butlerville IN , which was later on shown on TV and in movie theaters. They also presented women’s clothing called the Camaro Collection as well as a Camaro roadway race video game.
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In November, Chevy sales executives and imaginative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away started work on catalogs, direct-mail advertising and sales promo materials, together with print, outside and TV/radio advertising. In April 1966, at the New York Auto Show Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the brand-new car, but did reveal that rates of 1967 Chevy Camaro for sale in Butlerville IN design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy thought about utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Company researchers also discovered other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had currently been released using the Panther name, Chevy’s the majority of pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Butlerville IN by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s pricing of their 1967 Mustang designs which was $2,461 for the standard coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in making additional profit from alternatives and accessories, the Camaro could be purchased with nearly 80 factory options and 40 dealer accessories.
Purchasers might likewise choice approximately a bigger 250-inch variation of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order forbade equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.