While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a car they called the Panther.
All through the summer of 1965 essentially every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and carefully documented. Chevy used the assets to create a 30 -minute film The Camaro for sale in Butler AL , which was later on shown on TELEVISION and in movie theaters. They also introduced women’s clothing called the Camaro Collection and even a Camaro road race video game.
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In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, right away started deal with brochures, direct mail and sales promotion materials, along with print, outdoor and TV/radio marketing. In April 1966, at the New York Automobile Show Press Conference, Chevrolet sales executives confessed no name had actually been picked for the new vehicle, however did announce that prices of 1967 Chevy Camaro for sale in Butler AL model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later cause the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and created G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine meaning, GM scientists reportedly discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Business scientists likewise found other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been launched utilizing the Panther name, Chevy’s the majority of pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Butler AL by looking for classic car dealers.
The price tag of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning added profit from options and accessories, the Camaro could be purchased with almost 80 factory options and 40 dealer devices.
Purchasers might likewise alternative up to a larger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a corporate order prohibited equipping it with engines larger than 400 cid. Transmission options included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.