While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the intro of an automobile they called the Panther.
All through the summer of 1965 essentially every element of the vehicle’s design and development, from preliminary design sketches to clay designs, was photographed and carefully recorded. Chevy utilized the assets to develop a 30 -minute film The Camaro for sale in Burlington MI , which was later shown on TELEVISION and in movie theaters. They also introduced women’s clothing called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and creative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away began deal with brochures, direct mail and sales promo products, together with print, outdoor and TV/radio marketing. In April 1966, at the New York Automobile Program Interview, Chevrolet sales executives admitted no name had actually been selected for the new vehicle, but did reveal that pricing of 1967 Chevy Camaro for sale in Burlington MI model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its short life time, the F-car had actually been called by lots of names including Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no genuine significance, GM researchers supposedly discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s reported that Ford Motor Business researchers also found other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch products had actually currently been launched using the Panther name, Chevy’s most pressing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Burlington MI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in making extra make money from choices and accessories, the Camaro could be ordered with nearly 80 factory choices and 40 dealer accessories.
Purchasers could also option as much as a larger 250-inch variation of the conventional straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate edict forbade equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.