While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of a vehicle they called the Panther.
All through the summer season of 1965 practically every aspect of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy used the assets to develop a 30 -minute motion picture The Camaro for sale in Bobtown PA , which was later on shown on TELEVISION and in cinema. They also presented ladies’s clothes called the Camaro Collection as well as a Camaro road race video game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, instantly began deal with brochures, direct mail and sales promo materials, in addition to print, outside and TV/radio marketing. In April 1966, at the New york city Automobile Program Interview, Chevrolet sales executives admitted no name had actually been selected for the brand-new car, but did reveal that pricing of 1967 Chevy Camaro for sale in Bobtown PA design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later cause the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine meaning, GM researchers reportedly discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Company researchers likewise found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually already been released utilizing the Panther name, Chevy’s many pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Bobtown PA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making added benefit from choices and devices, the Camaro could be ordered with almost 80 factory alternatives and 40 dealer devices.
Buyers could likewise choice approximately a bigger 250-inch version of the basic straight 6 engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two versions of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission choices consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.