While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 practically every aspect of the vehicle’s design and development, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy used the assets to develop a 30 -minute film The Camaro for sale in Boaz AL , which was later revealed on TELEVISION and in movie theaters. They also presented women’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and creative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started deal with catalogs, direct mail and sales promotion materials, together with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Show Interview, Chevrolet sales executives admitted no name had actually been picked for the brand-new vehicle, however did announce that pricing of 1967 Chevy Camaro for sale in Boaz AL model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had actually been called by numerous names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management banned the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine significance, GM researchers supposedly found the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Business scientists likewise discovered other meanings, consisting of “a shrimp-like animal” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had actually currently been launched utilizing the Panther name, Chevy’s many pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Boaz AL by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was fully competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the standard coupe, $2,692 for a basic fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning added benefit from choices and accessories, the Camaro could be purchased with almost 80 factory alternatives and 40 dealership devices.
Buyers could also alternative up to a larger 250-inch variation of the conventional straight six engine, an option of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the brand-new Camaro from taking sales far from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.