While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summer season of 1965 practically every element of the automobile’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute motion picture The Camaro for sale in Aurelia IA , which was later on revealed on TV and in cinema. They likewise introduced females’s clothing called the Camaro Collection as well as a Camaro road race game.
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In November, Chevy sales executives and imaginative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly started work on catalogs, direct-mail advertising and sales promotion materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New york city Car Program Interview, Chevrolet sales executives admitted no name had actually been chosen for the new car, however did announce that rates of 1967 Chevy Camaro for sale in Aurelia IA design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be relabelled Firebird. Over its short life time, the F-car had been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s likewise rumored that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management vetoed the idea, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine significance, GM researchers supposedly found the word in a French dictionary as a slang term for “friend” or “companion.” It’s rumored that Ford Motor Business scientists likewise discovered other meanings, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been launched using the Panther name, Chevy’s a lot of pressing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Aurelia IA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s pricing of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a standard fastback and $2,898 for a standard convertible.Taking a page from Mustang’s success in earning added profit from choices and accessories, the Camaro could be ordered with nearly 80 factory alternatives and 40 dealership accessories.
Buyers might likewise option up to a bigger 250-inch variation of the basic straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business edict prohibited equipping it with engines larger than 400 cid. Transmission options consisted of a four-speed manual, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.