While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a vehicle they called the Panther.
All through the summer of 1965 practically every aspect of the automobile’s design and development, from initial design sketches to clay designs, was photographed and thoroughly documented. Chevy used the possessions to develop a 30 -minute motion picture The Camaro for sale in Armada MI , which was later on shown on TELEVISION and in cinema. They also introduced ladies’s clothing called the Camaro Collection as well as a Camaro road race online game.
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In November, Chevy sales executives and creative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, immediately began deal with catalogs, direct mail and sales promo materials, together with print, outside and TV/radio marketing. In April 1966, at the New york city Car Show Press Conference, Chevrolet sales executives admitted no name had been picked for the new vehicle, however did announce that pricing of 1967 Chevy Camaro for sale in Armada MI design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had actually been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. However, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet lastly proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM researchers reportedly found the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company scientists also discovered other meanings, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had currently been released utilizing the Panther name, Chevy’s many pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Armada MI by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was totally competitive with Ford’s prices of their 1967 Mustang models which was $2,461 for the conventional coupe, $2,692 for a basic fastback and $2,898 for a conventional convertible.Taking a page from Mustang’s success in making extra make money from choices and accessories, the Camaro could be bought with almost 80 factory options and 40 dealership devices.
Purchasers might also alternative up to a larger 250-inch variation of the basic straight 6 engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and two variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a corporate edict prohibited equipping it with engines larger than 400 cid. Transmission alternatives included a four-speed handbook, a two-speed “Powerglide” and in late 1967 the brand-new three-speed “Turbo Hydra-Matic 350”.