While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the introduction of an automobile they called the Panther.
All through the summer of 1965 practically every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to create a 30 -minute motion picture The Camaro for sale in Media PA , which was later on revealed on TELEVISION and in cinema. They also presented women’s clothes called the Camaro Collection and even a Camaro roadway race game.
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In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away started work on brochures, direct-mail advertising and sales promo products, along with print, outside and TV/radio advertising. In April 1966, at the New York Car Show Press Conference, Chevrolet sales executives admitted no name had actually been selected for the brand-new vehicle, however did reveal that rates of 1967 Chevy Camaro for sale in Media PA model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which progressed into GeMini and finally Gemini. However, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM scientists supposedly found the word in a French dictionary as a slang term for “buddy” or “companion.” It’s reported that Ford Motor Company researchers likewise discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been launched using the Panther name, Chevy’s many pressing obstacle was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Media PA by looking for classic car dealers.
The sticker price of $2,466 for a Camaro base coupe and $2,704 for a base convertible was completely competitive with Ford’s rates of their 1967 Mustang models which was $2,461 for the basic coupe, $2,692 for a conventional fastback and $2,898 for a basic convertible.Taking a page from Mustang’s success in earning extra make money from choices and accessories, the Camaro could be ordered with almost 80 factory choices and 40 dealer devices.
Purchasers could also option approximately a larger 250-inch version of the conventional straight six engine, a choice of 327-cubic-inch small-block V8s fed by either a two-barrel or a four-barrel carburetor and 2 variations of the 396-cubic-inch big-block V8. In order to keep the new Camaro from taking sales away from the Corvette, a business order prohibited equipping it with engines larger than 400 cid. Transmission alternatives consisted of a four-speed handbook, a two-speed “Powerglide” and in late 1967 the new three-speed “Turbo Hydra-Matic 350”.